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Time for a Tune-Up?

Published by Christina on February 28, 2011, in Career Advice


  1. Meet with your marketing team and trusted business-social advisors, and make a few timely decisions by asking yourself tough questions such as:  How many social media accounts are we updating on a regular basis?  How are we measuring their effectiveness?  Is there a perceived value for your target audience to check these announcements and updates?
  2. Sign-up for a course or seminar covering leading-edge trends in your field of expertise.
  3. Secure a speaking engagement—it’s a great opportunity to brush-up on your public speaking skills and at the same time promote your business.
  4. Join a new board of directors for a not-for-profit—you and your business can support or encourage one of your top employees to do so.
  5. Assess your team—focus on their effectiveness with your customers, the health of your leadership, and the overall work environment.
  6. Offer incentives—actions speak louder than words, and a dynamic team is easily incentivized.
  7. Check-in with key customers—take the time to understand their “current affairs” and adjust your business strategies accordingly.
  8. Plan a vacation and encourage your team to do the same.
  9. Focus on your moral and professional health—never assume no one is watching.
  10. Make sure you’re still doing what you love, and if not, put together a realistic strategic plan to help you realize your dreams.